Attention Is Important | Get It At All Costs

#ATTENTION #ShowYourWork #GaryVee #48LawsofPower #Receipts

Attention is something we all seek in some shape or form. And it is something we give others in order to make that essential connection with them. So when thinking about attention, we need to think about relationships, our desire to connect and to be connected to people, but also to things, and places

Gary Vaynerchuk:
“The currency of business IS attention”
“Attention is THE asset ”
“Go WHERE the attention is”

Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years by bringing it online. Its success made him a social media marketing guru – which then led to a 10-book deal with HarperStudio. Now he runs VaynerMedia, a digital agency he launched in 2009 that advises the likes of GE and PepsiCo and has grown to over 500 employees.. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, an angel fund.

Law 6: Court Attention At All Costs
Everything is judged by its appearance: what is unseen counts for nothing. Never let yourself get lost in the crowd, then, or buried in oblivion. Stand out. Be conspicuous, at all cost. Make yourself a magnet of attention by appearing larger, more colorful, more mysterious than the bland and timid masses.”

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